How Do You Identify Your Target Audience?
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How Do You Identify Your Target Audience?

Until you define your target audience, your marketing strategies are not likely to bear fruits.  You may think that your products or services can attract a larger number, but the truth is, it is not reasonable to market to everyone out there. Defining your target audience helps you not waste time and resources on people…

Why Is Marketing Important For Startups?

Why Is Marketing Important For Startups?

We are in a competitive world, with each passing day thousands of companies are launched! Do these startups need to know how to stay ahead of the curve? Remember that startups have to compete with big companies for sales. Marketing your business may seem impossible especially when working on a tight budget. However, with digital…