Is SEO (Search Engine Optimisation) important in digital marketing? And if so, How can you incorporate SEO with digital marketing to yield results? SEO can no longer be ignored, there are so many tips and trick that you can use to rank well on search engines. However, some of these tactics may disappoint you really…
Lead generation is important in making your online business a success. Having a well thought out lead generation strategy to generate leads will help you reach out to more people and in return make sales. It doesn’t matter where you are in your digital marketing journey, we listed some of the most effective lead generation…
Is there a way you can increase your conversations and make your business better? Google analytics can effortlessly help you improve your business significantly. But how? Fortunately for you, we have discussed the 10 amazing tips and tricks for using google analytics. What is Google Analytics? Google Analytics is a tool by Google that helps…
Setting up a business is not good enough. To stay ahead of the curve; you need a strong online presence. Digital marketing has increasingly become one of the most effective ways of reaching out to customers. A smart marketing plan will get you started on the right foot, it essentially prompts you to carry out…
Digital marketing is the heart of so many businesses these days. Most people are spending their time online and marketers are taking advantage of this fact. Online purchases have also increased in the past few years leading to a major revolution in the marketing world. There are several types of digital marketing as you will…
How to Optimise a Blog Basics 101. You put the effort in, optimise a blog and Google rewards you. Our Step-by-Step approach to optimise a blog begins with a quick overview of our all-important top ten checklists. So, what’s the best way to build relevant and engaging content (see my beginners guide to Content Writing)….
Easy Steps to understand & Use PPC Everyone wants more traffic to their website. It’s simple maths – you have a new website and you want people to know it exists. You have two choices: Organic searches Paid searches Both have their part to play. Organic is without doubt vital but takes time. So what’s…
Benefits of Professional SEO versus the DIY Approach Which is best. Professional SEO consultants working on your site or taking the option of undertaking the SEO work yourself. One fundamental tenet of business is to get the maximum return at the lowest cost possible. Definitely, the lower the cost, the higher your profits will be,…
What is the SEO Alphabet? SEO can be hard to master with a constant stream of changes and updates hitting the industry day in, day out. Throw in all the SEO jargon and it becomes a minefield. So for your and sometimes our benefit, we have produced this comprehensive ultimate guide to the SEO alphabet…
