Do you want to get your business off the ground and be successful? Well, in order to do that, you need a sound SEO strategy. The following are some tips for new businesses on how they can get started with their own SEO strategy: Find out which keywords potential customers will use when searching for…
What is a Strategic Brand Proposition? If you want to build a successful brand for your company, you must consider two key elements: the strategic side of the equation, also known as your strategic brand proposition, and the visual side of the equation, also known as your creative brand proposal. Consider this in terms of…
How do the advantages of branding benefit a business? Some years ago, branding was more of having your business name on the logo with a few words. Today, all that has changed. Your brand is the most important part of your business. Your potential customer is either attracted to your business or puts off by…
